The personal data stored as part of our contractual relationship is deleted 90 days after the end of the contract, unless longer storage is necessary in order to comply with statutory retention periods.
The aggregated reporting data are purely statistical evaluations that do not contain any personal data. These will be deleted after termination of the contractual relationship. However, the etracker customer can also delete the data in their account at any time earlier: Account Info → Settings → Account → Statistics Reset.
Raw data is deleted by default at intervals after the expiry of the contractually guaranteed retention period of 13 months.