Create an unlimited number of configurations per report. Settings in a report through the application of filters, additional segments or selection and sorting of key figures …

Easily track clicks on elements that consist of multiple parts. CSS selectors make it very easy to measure events on web pages without requiring developer resources …

Do you want to avoid consent-related data loss and problematic US data transfers? If so, etracker Analytics is your web analysis solution: data processing within …

In alignment with the French data protection authority, the Commission nationale de l’informatique et des libertés (CNIL), we have created a new data protection setting. …

What are the Core Web Vitals? The ranking of your website no longer depends solely on content, but also on technical performance. Page speed, for …

In sports, you can measure yourself against best marks or direct competition. In online marketing, however, it is difficult to evaluate your own performance because …

Despite clearly formulated requirements by the supervisory authorities, many cookie banners are not designed in compliance with the law. This means that website operators run …

Google Analytics is currently used on more than half of all websites in Germany. The free use and close integration with Google’s advertising services are …

The end of the Privacy Shield Framework by the Schrems II ruling of the European Supreme Court causes enormous challenges for many companies, as US …