Expert know-how for your data analysis
In free web seminars, our experts will teach you live about the latest functions, exciting insights and practical tips – perfect for beginners and professionals alike.
Next webinars
User signals as a new KPI: How content teams measure how they need to optimize their websites in the future
15.01.2026, 10:00 – 11:00 a.m. / Language: German
Heye Tode, Head of Professional Services etracker GmbH
Andrés Inostroza Piedra, Senior Online Marketing Manager & Data Analyst Mittwald CM Service GmbH & Co. KG
Sebastian Menacher, Head of Content Mittwald CM Service GmbH & Co. KG
AI is rapidly changing the internet world. Traditional SEO is losing importance. Traffic alone is no longer a reliable success factor. AI systems are changing how people find and evaluate information. At mittwald, we – Sebastian and Andrés – are therefore thinking about what purpose our website and our content will have to fulfill in the future.
Tracking setups that scale: From data chaos to insights that your company really uses
19.02.2026, 10:00 – 11:00 a.m. / Language: German
Heye Tode, Head of Professional Services etracker GmbH
Fabian Schröder, Owner Fabian Schröder Data Solutions
Various employees have created events over the years, tools have been integrated and the website has been adapted several times. Today, nobody knows whether the tracking is still correct or whether it has long been faulty.
In this webinar, Fabian Schröder will show you his tried-and-tested 4-level framework: How to set up tracking systems right from the start so that they answer the right questions, grow with your business and can be actively used by different teams in the company instead of ending in chaos.
