Campaign tracking and conversion sync

Keep an eye on all channels, campaigns and ads and upload conversions to Google Ads & Co.

Included in these etracker editions:

Pro

Enterprise

How it works

Link generator

Simply compile and save campaign links.

Marketing reports

Evaluation in multiple dimensions for organic channels and advertisements.

Attribution

Click to evaluate campaigns according to various distribution models.

Customer Journeys

Look at contact chains by length and combination as well as phases.

Conversion upload

Automatically upload all assigned conversions to the platforms.

videos

Reporting

Uncover relationships of any dimensions in several levels

Segmentation

Create and analyze your own segments with flexible conditions and rules

User behavior

See how many users scroll how far and for how long, projected directly onto your web pages

Performance Marketing

Keep an eye on all channels, campaigns and ads and upload conversions to Google Ads & Co.

Data Pipelines

Simply connect raw data or share reporting data in Looker Studio, Power BI & Co.

Tagging

Measure events, conversions, funnels, segments without touching the source code of the page

Real-Time

Track individual sessions and journeys in real time or find the content that is currently most in demand

ECOMMERCE

Analyze shopping funnel and product range including check-out, vouchers, internal search, teasers and promotions