The ultimate consent dialog checklist

by Olaf Brandt

Consent banners or consent dialogs are integrated on almost all websites. However, only very few of them meet all the criteria of the supervisory authorities. The following applies: if even one criterion is not met, all consents obtained are invalid and the use of the corresponding services requiring consent is therefore unlawful.

Fortunately, all of the requirements can be found in a single document from the supervisory authorities, the Guidance of the Supervisory Authorities for Providers of Digital Services – OH Digital Services for short – version 1.2. The disadvantage: The requirements for consent dialogs are spread over more than 30 pages. We have therefore taken the trouble to create a compact checklist with 14 points. Each point can be easily verified by specifying the corresponding margin numbers from the orientation guide.

Call up the checklist now:

How to meet all 14 consent dialog criteria with the etracker consent manager

Here you can see the dialog generated with the etracker consent manager with regard to the requirements of the supervisory authorities.

First level

1. rejection at first level
2. Comparable buttons
3. Fixed button position and text scrollable
4. Dialog does not appear in the imprint and privacy policy
5. Revocation possible via floating icon or footer link
6. In case of tag provider changes, the consent is automatically reset (not visible in the dialog)
7. Two consents recognizable
8. Description of purposes
9. Cross-website profiling
10. Processing outside the EEA
11. Automatic display of the number of providers

Detail level

12. purpose assignment directly when creating tags in the etracker tag manager
13. Detailed information on the most widely used providers as templates
14. Google tags are only reliably fired with prior consent