E-mail reporting with glossary
The possibility of sending reports automatically by e-mail is one of the basic functions of web analysis solutions. However, not all recipients of these e-mail reports are always equally familiar with the technical terms and definitions of the key figures.
For this reason, when setting up the dispatch of each report, you can select whether short explanations of the most important key figures should be added as an attachment to the actual report. To do this, simply activate the option Attach key figures glossary in step three under Account Info → Reportings & exports → Create exportable report. Small function, big effect: It makes it easier to concentrate on the essentials, namely the derivation of data-driven optimisation measures.