Consent Manager
The integrated Consent Manager ensures the legally compliant activation of etracker cookies as well as tags and cookies from third-party providers such as Google, Meta, TikTok, LinkedIn and many others.
Included in these etracker editions:
Safe from ad blockers
In many cases, tag and consent management scripts are blocked by browser extensions. This excludes consent. The etracker code can be controlled via a separate subdomain by default, which ensures that the consent dialog is displayed reliably.
Where it belongs: Consent setting directly in the Tag Manager
Scanning the website to detect services and cookies that require consent and the automatic blocking of external scripts is prone to errors. It also slows down the loading of the website.
Marketers are much more efficient and on the safe side with the seamlessly integrated tag and consent management in etracker analytics: Here, consent categorization and provider assignment take place directly when a tag is added. This ensures secure blocking or correct release according to the user’s individual consent preferences directly during tag control. New tags no longer have to be maintained in two systems.
This has several advantages:
- Uncategorized or incorrectly blocked services are excluded from the outset.
- Lightweight content code has a positive effect on page speed.
- Runtime problems are avoided.
Easily customizable design
Colors, logo, position and texts can be customized directly in the dialog editor. Of course, different language variants can also be created.
Unlock YouTube videos, Google Maps & Co.
External content requiring consent can be subsequently activated by users if they have initially declined in the consent dialog.
Consent revocation as simple as consent
Users must be able to change their consent at any time. This is ensured by means of a link in the footer or a floating button.
How it works
Dialog type
Choose between two modern dialog types, the position and optional darkening of the background.
Texts and design
Customize optional texts and colors and integrate your logo.
Consent trigger
Select a floating icon or link to allow users to access the consent dialog at any time as required by law.
Evidence
The downloadable consent log allows you to prove that you have given your consent at the click of a button.
