Analytics, consent and tag management in a one-stop shop
The new integrated etracker tag and consent management makes life much easier for marketers! The new solution offers a simple and practical all-in-one package for managing consent and controlling third-party tags conveniently and in compliance with data protection regulations.
This offers several advantages:
- Only one code in the website (the etracker code).
- No extra CMP license or tag manager required.
- Added third tags (for Google, Meta, Linkedin & Co.) are automatically controlled via the consent management and do not have to be laboriously updated in there!