Privacy

To use web analytics services in compliance with the current guidance of the German supervisory authorities for telemedia providers without an obligation of consent, the TTDSG and GDPR require that analytical cookies are not used, that data protection-friendly processing is guaranteed under the overriding legitimate interest of the website operator, and that processing within the …

etracker Analytics –  Consent-free in compliance with TTDSG and GDPR Mehr erfahren »

The Danish Data Protection Authority announces the common position of all EU supervisory authorities: Only with the help of a so-called reverse proxy procedure Google Analytics can be used legally in the EU! And that even after the adjustments Google has made following the decision in Austria. if standard contractual clauses have been agreed and …

Danish Data Protection Authority declare the use of Google Analytics illegal Mehr erfahren »

Google Analytics has been de facto prohibited by the EU supervisory authorities since December 2021. In response to this, Google has announced several data protection improvements for the new Google Analytics 4 (GA4), which are to be implemented by the end of May 2022. The adjustments are described by Google under the point “EU-focused data …

How privacy friendly is Google Analytics 4 (GA4) truly? Mehr erfahren »

Is the use of Google Analytics with server-side tracking permitted in the EU? From the perspective of the GDPR, the US data transfer is always problematic when personal data is transmitted. So why not simply interpose a service that only forwards anonymised data to Google & Co. And that would circumvent the ban on using …

Is the use of Google Analytics with server-side tracking permitted in the EU? Mehr erfahren »

The use of Google Analytics is illegal even if standard contractual clauses are concluded with Google and users declare their consent via consent banners. It should be noted that the mere conclusion of standard data protection clauses such as the standard contractual clauses adopted by the EU Commission is not sufficient. It must also be …

Google Analytics banned in the EU Mehr erfahren »

Shortly before Christmas, the supervisory authorities updated the “Orientierungshilfe für Anbieter:innen von Telemedien” (OH Telemedien 2021), which is crucial for the legally compliant use of web analysis. The background to this was the Telecommunications Telemedia Data Protection Act (TTDSG in German), which came into force on 1 December 2021 and in which the ePrivacy Directive …

The most important facts about the new “Guidlines for Telemedia Providers” of the German data protection supervisory authority of 20 December 2021 Mehr erfahren »

The French data protection authority CNIL fined Google 150 million euros and Facebook 60 million euros.  The reason, according to the restricted committee, the body of the CNIL responsible for issuing sanctions: ” Several clicks are required to refuse all cookies, against a single one to accept them.” (see https://www.cnil.fr/en/cookies-cnil-fines-google-total-150-million-euros-and-facebook-60-million-euros-non-compliance) In Germany, too, it is …

Google and Facebook fined millions for aggravated cookie refusal Mehr erfahren »