Goodbye opt-in obligation.
Hello etracker.

100% GDPR-compliant web analysis
100% data with and without cookies
100% visits & conversions

Ingenious web analysis without opt-in obligation

Being a user, you find them annoying. For data-driven marketing, it can mean the knockout: Cookie Consent. We offer a solution without having to fear legal warnings and sanctions from data protection authorities.
Olaf Brandt
Managing Director

etracker offers even more:

Wallet Push snippet

Customers become friends:

Use web push to provide customers with up-to-date news and bring them back to your website.


Maximum data power
legally compliant and independent of cookie consents

Total opt-in freedom

With the standard configuration of etracker you can completely do without cookie notifications, as long as no other unnecessary cookies are used.

Tracking despite cookie rejection

etracker Analytics cookieless enables session tracking without consent.

Cookie-based with consent

Our recognition technology ensures customer journey tracking even under ITP of Firefox and Safari – even beyond seven days.

Discover etracker Analytics

Always everything in focus

The interactive dashboard presents the most important information about the website and campaigns on desktop, tablet and smartphone.

Reports that are worth seeing

Thanks to the data visualization you can quickly recognize trends and react immediately.

Shop analysis at its best

Gain important insights into product performance, search and onsite teaser, up to the ordering process.

Go into the depths with UX analysis

Recognize directly projected on your web pages, how far and long visitors scroll and thus, which content is seen at all.


Integration and setup in a flash

Per Plugin

This is the easiest way: download the plugin, install, configure, done!

Auto tracking

Just the standard tag in the website header is enough for etracker to automatically capture the most important information.

Tag configuration without coding

Any type of event can be captured as clicks, funnel steps or conversions using CSS selectors and wizards.

Google Ads-Sync

Google Ads conversions are transferred automatically and are available directly in the ads account to control the campaigns.


What characterizes us

Successful for 20 years
+10.000 Accounts
State-of-the-art SaaS BI technology
Made & stored in Germany
+500 Agency Partner
First class support & consulting
100% data protection & data sovereignty
~50 employees
Easy to use by the whole team
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