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  • NEW: Targeting Suite
    Getting personal with real time marketing and behavioural targeting

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  • Analyse. Test. Optimise. For the success of your website.

    Optimise every angle of your website with our innovative and easy-to-use solutions.
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Our products at a glance:

Web-Controlling Suite

The Web Controlling Suite is your complete solution for integrated website and campaign optimisation:

  • Web-analysis in real time
  • Marketing and campaign controlling
  • Satisfaction analysis through on-site surveys
  • User experience analysis through mouse tracking
  • Detailed analysis of mobile app usage

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Free trial!

Targeting Suite

With the Targeting Suite, you can quickly customise your website to targetedly increase commitment and conversions:

  • Testing & Targeting for an optimised website
  • Smart Messaging for your personal customer contact
  • Targeting API for further requirements
  • Shopping cart recovery with the Remarketing Feed

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Website usage data - So much more than just reporting

For 14 years, we have been dealing with web control and data-based website optimisation. All of this experience has been included in our two innovative solutions, the Web Controlling Suite and the Targeting Suite. Based on comprehensive user profile data, you can get the most out of your website data by not only analysing your website but also testing optimisation measures before implementation. Additionally, we provide comprehensive tools to use your web controlling data for real-time personalisation of your website and other online marketing measures. Real-time marketing becomes reality. Increase your conversion rates and commitment today.

More than 110,000 customers already place their trust in our solutions

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© 2014 etracker GmbH. All rights reserved.

Established in 2000, the etracker GmbH is with more than 110,000 clients one of Europe's leading providers of products and services for web-controlling. Thanks to its well-developed technology, numerous innovations, personal support services and a balanced price-performance ratio etracker is excellently positioned for the national and international market.