Domains for Web Analysis
Here, enter all of the domains of your web activities which you would like analysed in the respective account or in which a matching tracking code was implemented. These domains as well as their subdomains are detected automatically as internal referrers and not shown incorrectly as (external) referrers in the reports.
Time zone of the web server
If Central European Time is not the right time zone for your website, you can adjust it.
If you wish to prevent the recording of internal access in etracker reports, you have the option to exclude IP areas from being counted. To exclude certain addresses, simply add one or more IP addresses separated by semicolons. Due to data protection specifications, etracker only processes truncated IP addresses, which is why the filter option only comprises three blocks
. If external access should also be excluded by entering the IP range, it is better to use the discrepancy link in the Data Protection
area in order to exclude internal access from being counted.
Automatic Recording of Events
For the automatic recording of clicks on external links, including social media links and downloads of documents und image files, you can make the necessary settings here.
Automatic Recording of UTM Campaign Parameters
If you use links with Google campaign parameters, then these can be automatically matched in etracker as Medium and Campaign. You do not need to laboriously change existing links, instead you can use the convenient UTM link creator of agencies or third-party solutions. Recording starts directly after activation.
Rejection Option via First-Party Cookie and Tracking Opt-in
A data protection declaration on your website in which you inform your users about the purpose and scope of data collection, saving and the creation of user profiles is mandatory in Germany. In the data protection declaration, there should also be the option to refuse the collection of data. (opt-out).
Here, simply use the sample text and incorporate it directly into your HTML page. Replace the placeholder yourdomain.com
with your own top level domain. There is a button in the pattern text which the user can click on in order to confirm their refusal.
Unlike in Germany, some EU countries demand the express compliance of the website visitor before beginning tracking (tracking opt-in). Of course, etracker also offers you this function and you can activate it if needed.