Origin, search terms, click paths, Web 2.0 events
Online marketing/ROAS controlling, shopping carts
Trend analyses, A/B comparisons, commitment
Business sector benchmarks, GfK reports, mobile analytics
Promotext für Web Analytics (ggf. mit direktem Link)
Free trial: Web Analytics
Ask your visitors specifically
about how they enjoyed
their visit.
Find out about their goals and sociodemography.
You receive recommendations for optimisation measures automatically.
Carry out targeted surveys of specific visitor groups.
Give your visitors a
feedback channel.
Get recommendations on how to improve each page.
Identify unsatisfactory pages at the touch of a button.
Optimize usability, content and look & feel in a targeted way.
Record mouse movements and form entries.
View recorded visits as a movie or as an overlay map directly on your website.
See how far down the page your visitors scroll.
Find out what users
actually read.
Cross channel
marketing analyses
Highly integrated SEM analyses,
indicator comparison ROI/ ROAS
Easy configuration
of individual reports
Analysis of all
campaign contact points






















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etracker Conversion Optimisation Suite
Get groundbreaking insights from a combination of quantitative and qualitative analyses.
Web Analytics tells you what happens on your website. Visitor Voice tells you why.
Page Feedback tells you where it happened and Visitor Motion tells you how.
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Comprehensive, intelligent optimisation
Web Analytics, Campaign Control, Visitor Voice, Visitor Motion and Page Feedback all have a high degree of intrinsic functionality. But when you combine them you can get an even more powerful and efficient solution!
This is the etracker Optimisation Suite – it forms the basis for optimizing the user experience of your website, with maximum satisfaction for your visitors, making the most of your website for your business!
- Discover which channels generate turnover and which just cost you money.
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- Work out which target groups are reached by each campaign, and find out why the campaign was successful.
- Learn how your visitors use their mouse when browsing your website. Simplify processes and watch customer satisfaction rise.
- Increase your conversion rates at the push of a button.
In summary only etracker Optimisation Suite provides you with a comprehensive analysis of your website. That is just what you need to optimize your marketing mix and increase your success.
Turn information into a source of insight and inspiration.
Turn first-time visitors into faithful customers.
Turn your website into an online success.
Download the etracker product brochure »
















